What Are Meta Tags In SEO?

Meta tags, or meta descriptions, are HTML tags that provide information about the web page to search engine crawlers. The clear visibility of a meta tag allows users to see a pages description when they find a website after searching. Having a clear message about the page will improve their click interaction.

They’re also used by search engines, social media, blogging platforms, and other online services and are considered a ranking factor.

When you create a web page, there are five meta elements that you should always include:

Title tags, meta descriptions, robots.txt, language, and keywords.

Having these elements will help your web pages rank higher in searches on Google and other search engines as well as give you more interest from readers.

Having a good grasp on keyword research and how to properly compile data from your research will help tremendously.